Exploring the web

mountains nature arrow guide

Just a quick note.

At the time of writing this post, I work for, publish on, tinker with, and truly love WordPress. I’ve been working with Automattic since late 2018, and I truly believe in the importance of open source, and the ethics captured within the Automattic Creed.

I also use any number of other platforms at any given time.

So, why would I maintain profiles on non-WP platforms? Well, two reasons:

  1. Don’t get high on your own supply
  2. Have some fun

Don’t get high on your own supply

Depending on your age, you might have heard this from Biggie, or Cube, or Elvira. The metaphor might not track perfectly, but in my mind, it’s this: if I’m too caught up in our own products, I won’t know what else is out there. Using other products helps me discover opportunities to improve our products, improve my own day-to-day workflow, and better understand the marketplace, our rivals, and our competitors.

Have some fun.

If I had limited myself to WordPress-only platforms in 2019, I would have been totally avoiding other publishing platforms, like Tumblr. And let’s face it: Tumblr is fun — other platforms can be fun!

What do you know? In late 2019 Automattic announced our acquisition of Tumblr. Clearly someone at Automattic was paying attention, testing, tinkering, and vetting this business that was a potential competitor. The more I do the same, the better it is for my team and our business.