A collection of thoughts about how groups of people interact with one another:
- Preference Falsification: People lie about their true opinions and conform to socially acceptable preferences instead — even when filling out private surveys.
- Doublespeak: People often say the opposite of what they mean, especially in political language. It allows people to lie while looking like they’re telling the truth.
- Russell Conjugation: Journalists often change the meaning of a sentence by replacing one word with a synonym that implies a different meaning. For example, the same person can support an estate tax but oppose a death tax — even though they are the same thing.
- Overton Window: You can control thought without limiting speech. You can do it by defining the limits of acceptable thought while allowing for lively debate within these barriers.
- Horseshoe Theory: Extreme opposites tend to look the same.
- Mimetic Theory of Conflict: People who are similar are more likely to fight than people who are different.
- Betteridge’s law of headlines. “Any headline that ends in a question mark can be answered by the word no.”